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CPC Wins Silver Anvil Award
Connecting Point Communications is a recipient
of the 2004 prestigious Silver Anvil Award, sponsored by the Public
Relations Society of America (PRSA). The Silver Anvil, which recognizes
outstanding achievement in strategic public relations planning and
implementation, was presented during the Silver Anvil Celebration
event held June 3 in New York City.
Connecting Point Communications received the 2004
Silver Anvil Award for its Brightmail, Making Spam History
campaign in the marketing business to business category. Brightmail
is a subsidiary of Symantec.
“The PRSA Silver Anvil awards are the highest
watermark of success for any public relations practitioner,”
said Kelly Womer, APR, chairperson, 2004 Silver Anvil Awards. “We
congratulate Connecting Point Communications for their public relations
program that incorporated measurable and sound research, planning,
execution and evaluation. This program contributes to the best practices
of our industry.”
The Silver Anvil Awards has grown in scope and
stature since its inception in 1947. With the addition of a new
category in 2004, Brand/Reputation Management – which reflects
the importance and value of building and enhancing the overall reputation
and integrity of an organization in today’s marketplace –
Silver Anvils are now awarded to programs in 54 categories. In the
57 years since the inception of the program, more than 1,000 organizations
have received Silver Anvils for excellence in strategic public relations
planning and implementation.
See more CPC
awards and hear what our clients have to say.
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